Getting clothes tailor-made is very common in India, especially for women. Saree blouses have to be tailor-made always due to their fitted nature & the non-stretchiness of typical Indian fabrics. The tailoring market however, hasn't evolved at all. It is highly fragmented with a low NPS. The end user experience demands a significant amount of the customer's time, involving visits to a physical shop & avoidable back & forth. This is increasingly unviable for busy urban Indian women. We make i
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